During my time at Monigle, I worked on a large range of things from multi-page layout reports, infographics, brochures, mailers, social posts, emails, and even holiday gifts and t-shirt designs. My time at Monigle was great. So good in fact, that I continue to work with them as a freelancer. Monigle is so much more than just a branding agency, they like to get heavy into the research and strategy side of things which brings me to one of my favorite projects that I do with them, the Humanizing Brand Experience (HBE) report. That is why it is the first project featured in this section.
Humanizing Brand Experience Report
A big part of Monigle’s clientele is from the healthcare sector, so they decided to create a report that focuses on customers’ experiences both in and out of a larger range of healthcare institutions. About six months of research goes into these massive reports that then come to me in the form of Word documents and PowerPoints and I turn them into 80+ page books that are published both digitally and in print.
Humanizing Brand Experience Webinar Title Card
We also did a series of webinars to accompany the report where people could ask question and have any open discussion.
Mergers & Acquisitions
For the Mergers & Acquisitions book, we took 12 blogs that were produced over a year and made one cohesive guide that served as a reference for all things M&A. There is a large volume of content. To emphasize the value of each section, I designed it into mini books, almost like a set of encyclopedias.
Client Holiday Gifts
Ok, now we are starting to get into some fun and wacky stuff. The client holiday gifts were always a labor of love. We would get to do pretty much anything and we had a ton of fun in the process.
The Brand Oracle
The brand oracle was a magic eight ball that we had custom-made with Monigle’s very own brand-related answers. We also designed a holiday tarot card and the tape that our gift box was wrapped in.
The Monigle Holiday Cookbook
We thought it would be a great idea to humanize our own brand and let the clients have a chance to get to know the people they work with on a more personal level. We shared some of our holiday traditions including family recipes and the stories of where they came from.
Monigle T-shirts!
Every year we would do a new t-shirt design to hand out at our summer offsite. It was like going to a concert and getting a band t-shit before leaving the show.